The Sanitary napkin industry is closely connected with the mode of life, which is in turn directly correlated to housing. Accordingly this industry has always grown by keeping space with improvement in living and it is new indispensable for sanitary in modern housing. Because of intensive improvement and progress of sanitary goods, sanitary napkin is replaced by absorbent cotton in many countries today, since it is clean & it can be carried easily. Generally absorption paper, waterproof paper, crushed pulp, and non-woven cloth or rayon paper is used as raw material.
OBJECTIVES:
To popularize and sensitize the use of sanitary napkins among the rural women and girls.
To establish and start preparation of cost effective/low cost sanitary napkins in scientific way for better health and hygiene among females.
To engage some rural unemployed youths in production and marketing and also to fulfill the school requirements to maximum parts.
To provide and supplied quality based sanitary napkins to rural women in comparatively low price than the napkins prevalent in the present day markets.
MARKET SCENARIO
There is a well-developed sanitary napkin industry in India, with major players such as Proctor & Gamble, and Johnsons & Johnsons, these sanitary napkins are often unaffordable to the millions of Indian women living in low-income and under-privileged section. This is primarily due to the cost of the sanitary napkins resulting from the use of exorbitant plant & machinery and huge profit margins by these brand name companies. Therefore, this project report focuses on a worthwhile sanitary napkin manufacturing Plant/machine through which one can produce and market bio-degradable sanitary napkins. The sanitary pad gap is clearly a major global development problem, yet also presents a major market opportunity for innovative, impact driven social enterprises. Sanitary napkin market has huge potential in a country like India where feminine hygiene levels are reckoned to be appallingly low. A sanitary napkin is a product with a stable demand among its consumer group and such stability will act as a base for its explosive growth. The growth in the Indian sanitary napkin consumption will be driven by factors like growing awareness among Indian women about feminine hygiene, availability of low cost sanitary napkins in the market as well as rising women population in our country. Escalating disposable incomes will also make sanitary napkins more affordable and will contribute in augmenting its usage. Indian sanitary napkin market is dominated by MNC's like P&G Hygiene and Healthcare Ltd (PGHHL) and Johnson & Johnson Ltd. But gradually many homegrown low cost producers have realized the market potential of the product and are swiftly emerging with their low cost affordable offerings and we believe it will change the consumption dynamics of sanitary napkin in our nation.
LOW PROJECT INVESTMENT
Large scale automatic production line for sanitary napkin costs Rs. 3.5 to 10 Crores, However, the semi-automatic equipments used in this project accounts for approximately Rs.12-15 Lakhs. This allows SME sector and aspiring entrepreneurs to efficaciously use this low cost sanitary napkin manufacturing plant. The equipments used in the project are a set of portable machines that acquires a small area. The machine incorporates pinewood fiber, a raw material which goes through basic 4 step process: (a) de-fiberation, (b) core formation (c) sealing with soft touch sensitive heat control (d) sterilization. Land Area Required: 1200 sq. ft.
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